We believe inclusive design is good design

We’re Idean UK. We help businesses set themselves up for change, by building something new together or improving what they’ve already got.

We work with organisations to build inclusive design into their process and design more customers into the business. We run inclusivity audits to assess how you’re already doing, we run inclusive design workshops with our Cards For Humanity, and design inclusive propositions from scratch.

Our inclusive design thinkers

Charlotte is a Business Design Director at Idean UK. She likes getting to grips with messy problems, planning pilots and telling stories. She’s also leading our inclusive design offer. Speak to her if you think your business could design for more people.

This site has taken a great team effort from product designers, engineers, business designers and service designers from across the London studio. Thanks to Jake, Enrico, Alex, Jess, Imogen and Sean.